On the third day dedicated to the Industry of Navarra, it became clear that the only certainty for the future is continuous transformation, and the value of “the person” took on special relevance in the face of the vertiginous advance of digitalization and artificial intelligence.
Last Friday, March 24, the third edition of Navarra Industry Day took place at the Baluarte Congress Center, in which Abel Moreno, Managing Partner of Gurpea, participated as a speaker.
A day in which the eleven strategic sectors of the industrial value chain of the Foral Community were represented, including Design, engineering and advanced machinery, to which we were able to “take the pulse and define its route towards the horizon” marked in the Navarra Industry Plan 2025.
The institutional interventions of Mikel Irujo, Minister of Economic and Business Development, and Izaskun Goñi, General Director of Business Policy, International Projection and Labor, made clear the vertiginous growth that the industrial sector has experienced in the last year, and the continuous transformation as the only certainty in the look towards the future.
The only certainty we have, in terms of planning, is that we are going to live in a continuous transition, which is currently focused on three fundamental axes: the ecological, the digital and the retention of talent. – said Irujo. While digitalization has established itself as an essential element to compete in the market, the European Union has planned an investment of 5 trillion euros between now and 2025 to finance the ecological transition.
The relevance of the “human” factor for the evolution of the industry
Although Artificial Intelligence was the undisputed protagonist in the discussion tables, the speakers did not hesitate to remember the relevance of people in the processes and in the industrial value chain. The processes of innovation and digitalization are not understood without the human factor, which is what makes the real difference in the result.
In this sense, Abel Moreno explained during his speech that what the design and engineering sector really contributes to the industry is knowledge. “We hire and train highly qualified personnel, develop their talent and transfer that know-how to society through the projects we carry out for our clients and the courses we teach in different schools and business organizations,” says Abel. “I personally feel supported by my team to undertake any business venture or any type of project that clients may propose to us.”
Precisely, it is that specialization of the personnel, which derives in the commitment to the project, what the sector demands. The specialized profiles elevate the creativity of the solutions offered to the industrial client.
Gurpea, an innate growth
Abel Moreno took the opportunity to talk about the projects in which Gurpea is currently working. “The goal is to continue growing as we have done so far. It is something innate to our company,” he says.
On the one hand, at Gurpea, we are in the process of internationalizing our services to Mexico, a destination to which, together with Tetrace, we will export our knowledge in the field of maintenance and industrial engineering, mainly in the wind power sector.
On the other hand, we are developing projects with our own machinery for the food and wine sector.
In addition, we have launched ourselves to diversify the company towards new lines of business, through the acquisition of new companies closely linked to sustainability that we intend to establish as the axis of the company’s innovation.
In line with that sustainable objective, Gurpea’s projects already incorporate the philosophy of “circular machinery” whose objective is to reuse between 20% and 30% of the parts and materials of the machines we manufacture, when they reach their productive end, in future projects of the client. In this way, we increase their life cycle, housing the manufacture of new products without having to rebuild the machines 100%, and we favor the profitability and sustainability of the project itself.
Navarra Industry Award 2023
From left to right: Miel Irujo, Minister of Economic and Business Development; Abel Moreno, Managing Partner of Gurpea; Antonio Rodriguez, Director CITI Navarra; Mari Mar Erro, Financial Director of Gurpea.
In the context of the day, the Navarra Industry Awards were presented, with Gurpea being one of the winning companies. Our colleague Marimar, head of the financial department, and Abel collected the award.
It was a pleasure to receive this recognition of our trajectory, and an impulse to continue working for a competitive and innovative Navarra Industry.
